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Wo Addis cover article for purpose of the app.

Celebrating a Decade of Innovation and Excellence: ASFW’s 10th Anniversary!

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A Hub for the Global Fashion Industry With over 7,000 visitors expected this year, ASFW continues to be the best platform for fostering global connections and business partnerships. This year distinguished industry professionals will convene in Addis Ababa to explore the new trends and innovative solutions shaping the future of fashion in Africa. As we […]

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UN Tourism Ambassador For Gastronomy

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Chef Yohanis has made it his mission to highlight and innovate Ethiopian cuisine with his longstanding passionfor the culinary arts and Ethiopian culture. As a renowned and popular Ethiopian chef, he has been involved with numerous restaurants including preparing signature menus for his family restaurant Antica, Ethiopian Airlines (business class) and Hyatt Regency, plus producing/hosting

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Renowned Musician Jorga Mesfin Releases Debut Album

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Musician Jorga Mesfin’s debut album marks a Musician Jorga Mesfin’s debut album marks a significant milestone in the realm of Ethio-jazz, showing his exceptional talent as a saxophonist and composer. He is a self-taught musician whose influences span the spirit and innovation of jazz and the ancient and diverse sounds found in Ethiopian music. Jorga

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LEMLEM Brand

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Liya Kebede & empowering Ethiopian women Since its creation in 2007, Liya Kebede’s brand Lemlem has aimed to preservetraditional Ethiopian weaving techniques while providing stable jobs for women. Lemlem is contributing to Ethiopia’s economic growth, which has averaged 10% annually, by focusing on slow, ancestral techniques. Every Lemlem garment is handmade by Ethiopian artisans, who

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Timket

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As the dawn of Timket approaches, Ethiopia becomes a vibrant hub of celebratory activity as the Ethiopian Orthodox church meticulously stages an opulent re-enactment of Jesus Christ’s baptism in the River Jordan by the revered figure of John the Baptist. A multitude of colorful ceremonies are dispersed across the country, firmly cementing this grand religious

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